Complete Representation

Our representation services in South and South-East Asia offers a comprehensive package that includes sales representation as well as direct & digital marketing.

We have a strong sales support team at our head office that researches potential leads, organizes marketing collateral and provides necessary tools like denial reports and usage statistics that aid our sales team. A complete market analysis is performed and a pipeline of prospective customers from our database is prepared. Our field sales team is always on the go. They make on site visits, give demonstrations, arrange trial access and negotiate site licenses for individual institutions, large and multinational corporations as well as consortia.

Marketing includes targeted telemarketing, representation at library conferences and exhibitions as well as creating relevant marketing collateral. We have local teams in all of our territories so you don’t have to account for time and travel expenses. Our local teams are also able to GIunicate with institutions and librarians in their native languages so nothing is lost in translation.

Telemarketing & Personal Visits
Using our existing database, our sales support team prepares a pipeline of leads and contacts them via telemarketing. These leads are then passed onto our team on the field that make personal visits.

Exhibitions and Conferences
The local Globe teams can represent you in roadshows, exhibitions and conferences that you (or your staff) are unable to attend. This is a cost-effective method to maintain an active profile in the region and reach out to subscribers in their own native language. Further, we can arrange product demonstrations as well training on using products optimally. At the end of every event, Globe will provide a comprehensive summary including potential leads generated and required follow up actions.

Marketing Collateral
To save time as well as shipping costs, Globe can also assist you in creating marketing collateral including leaflets, flyers, pens etc.

We also help our partners identify appropriate consortia based on the interest and area of study of its members and their current holdings and negotiate a pricing strategy on behalf of the publishers. Every quarter we provide an in-depth report of all sales and marketing activities including potential prospects, current and projected sales revenues. A Sales Forecast Sheet is prepared for the upcoming year and is consistently updated. Subscription renewal follow up and activity reports are provided monthly.